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There is no such thing as national advertising. All advertising is local and personal. It's one man or woman reading one newspaper in the kitchen or watching TV in the den.

Morris HiteBusinessman
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  • A man in a bookstore buys a book on loneliness and every woman in the store hits on him. A woman buys a book on loneliness and the store clears out. — Doug Coupland
  • A reading man and woman is a ready man and woman, but a writing man and woman is exact. — Marcus Garvey
  • As far as I knew white women were never lonely, except in books. White men adored them, Black men desired them and Black women worked for them. — Maya Angelou
  • The ultimate test of a finished account executive is his ability to write a sound marketing plan. — Morris Hite
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  • Advertising moves people toward goods; merchandising moves goods toward people. — Morris Hite
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