Related quotes
- The idea is to write it so that people hear it and it slides through the brain and goes straight to the heart.
- When I have an idea, it goes from vague, cloudy notion to 100,000 words in a heartbeat.
- Love is easy, and I love writing. You can't resist love. You get an idea, someone says something, and you're in love.
- The ultimate test of a finished account executive is his ability to write a sound marketing plan.
- Advertising moves people toward goods; merchandising moves goods toward people.
- Advertising is salesmanship mass produced. No one would bother to use advertising if he could talk to all his prospects face-to-face. But he can't.