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The way companies hang on to their marketshare is by being scared.

Trip HawkinsBusinessman · American · b. 1953
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  • The fear of death follows from the fear of life. A man who lives fully is prepared to die at any time. — Mark Twain
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  • Religion. A daughter of Hope and Fear, explaining to Ignorance the nature of the Unknowable. — Ambrose Bierce
  • The only problem we've had is the amount of time it's taking people to develop titles. — Trip Hawkins
  • But we also think that we've got more quite alot more support than any new format has ever had. — Trip Hawkins
  • We'll look at the japanese launch as a model and aspire to have things go as well as they did over there. — Trip Hawkins
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